Melbourne last night hosted the global reveal of the eagerly
anticipated All-New Mazda3, ahead of launch events in New York,
London, St Petersburg and Istanbul.
The all-new third-generation Mazda3 has been redesigned from the
ground up and has adopted Mazda's award winning 'KODO - Soul of
Motion' design theme and the full-suite of SKYACTIV
Technologies.
Offering a sporty, dynamic exterior look including the KODO
inspired front grille and signature wing, All-New Mazda3 has been
totally transformed. The low nose expresses a strong sense of
forward motion while the tips of the wing merge into the headlamps
which are designed to resemble the sharp eyes of a predatory
animal.
Stylish undulations combined with dynamic lines express motion
in a rhythmical flow that extends down the length of the car. A
sense of speed is further emphasised by the roof spoiler at the
rear of the hatchback along with the sleek, compact shape of the
rear combination lamps.
To support the unique design language of KODO and its sportier
styling, All-New Mazda3's wheelbase is 60mm longer and it is 40mm
wider and 15mm lower than its predecessor.
The exhilaration of driving is enhanced by the stunning
interior. Debuting newly developed carbon-fibre look materials and
equipment with high sheen satin chrome finishes, the All-New Mazda3
cockpit is driver focussed and offers a roomy, comfortable
environment.
Introduced for the first time with the third generation Mazda3
is a new car connectivity system that broadens the scope of the
driving experience. The system features a new Human Machine
Interface (HMI) that is designed with the highest priority placed
on driving safety.
Drivers will be better connected than ever before. Phone, email
and SMS will be easier to access, navigation will be simpler and
social media will be safer to use thanks to a seven-inch screen,
improved controls and Bluetooth.
Further supporting the driver is the newly developed, heads up
Active Driving Display. Available on selected models; vehicle
speed, turn-by-turn directions from the navigation system, and
other important driving information, are displayed on a clear panel
vertically mounted above the meter hood.
In Australia, All-New Mazda3 will be offered with two engine
choices at launch, the SKYACTIV-G 2.0-litre petrol engine and the
new SKYACTIV-G 2.5-litre petrol engine. The 2.0-litre option
produces maximum power of 114kW and 200Nm of torque while the
larger 2.5-litre alternative has an output of 138kW and 250Nm.
With over 3.5 million sales world-wide and with Australian
numbers approaching 340,000, Mazda3 is sold in over 120 countries
and is the brand's best-selling name plate, accounting for 30% of
global sales.
Mazda Australia's managing director, Martin Benders said:
"Rarely does a manufacturer get to replace Australia's most popular
car with such an impressive new model, we are in the unique
position to be able to do this with Mazda3. Mazda3 has been the top
selling car in Australia for the past two years, its sales are
holding up strongly in 2013 and we are confident that the All-New
Mazda3, with its refined styling and sporty and dynamic looks,
could again be a favourite amongst Australia's new car buyers when
it becomes available next year."
All-New Mazda3 arrives in Australian showrooms in the first
quarter of 2014.
For more information contact:
Steve Maciver
Public Relations Manager
(03) 8540 1961
0437 125 589
smaciver@mazda.com.au
Tony Mee
Public Relations Specialist
+61 (0)3 8540 1962
+ 61 (0)439 347 658
tmee@mazda.com.au