IRVINE, California - The Mazda3 was today recognized as a "Top Safety Pick" by the Insurance Institute for Highway Safety (IIHS). The Mazda3 received the organization's highest possible crash safety rating of "Good" in all four tests conducted.

"Nearly half of all Mazdas sold in the United States are Mazda3s, so we are justifiably proud of the 2011 Mazda3 earning the distinction of the IIHS 'Top Safety Pick,'" said Jim O'Sullivan, President and CEO, Mazda North American Operations (MNAO). "Both the sedan and hatchback models are recognized with this award, examples of Mazda's dedication not only to producing engaging and fun-to-drive vehicles but those offering the utmost quality and safety."

Vehicles receive ratings based on results from the Institute's evaluations on front, side and rear impact crash tests as well as a roof strength test (implemented in 2010), which measures occupant protection in the event of a rollover. Each vehicle's overall evaluation is based on measurements of intrusion specific to each crash angle and the injury impact on crash test dummies positioned within the vehicles at the time of collision. Only vehicles equipped with Dynamic Stability Control (DSC) are eligible for testing.

Founded in 1959, the Insurance Institute for Highway Safety is an independent, nonprofit, scientific and educational organization dedicated to reducing deaths, injuries and property damage that result from crashes on the nation's highways and roads. The Institute, along with affiliate the Highway Loss Data Institute (HLDI), supports highway safety efforts and accident prevention through vehicle crash safety tests as well as consumer education, such as driver behavior and roadway designs. For more information, visit www.iihs.org.

For more information contact:

Steve Maciver
Public Relations Manager
(03) 8540 1961
0437 125 589
smaciver@mazda.com.au